Understanding Zora’s Economic Flywheel: Old Recipe, New Opportunities

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Base Ecosystem Support, Zora May Become the Next Virtual in the SocialFi Field
Base Ecosystem Support, Zora May Become the Next Virtual in the SocialFi Field

Author: dpycm

Translated by: TechFlow

Disclaimer: This article is for reference only and does not constitute any financial advice. The author of this article has personal investments in the mentioned tokens. Any views expressed herein are the personal opinions of the author and should not be used as a basis for investment decisions or considered as investment trading advice.

[The rest of the translation follows the same professional and accurate approach, maintaining the original structure and meaning while translating to English]

Thoughts

With a powerful flywheel model, clean UI/UX, support from the Base team, and favorable bull market conditions, I believe Zora can continue to rise through reflexivity effects.

Price increase → Increased interest in Zora → More activity → Price increase.

Remember how CT consistently believed Coinbase was the best choice for on-chain retail entry? (We were all shouting about consumer applications!!)

Now, with new Base application integrations, Zora is in an excellent position to benefit from this user onboarding wave—if it truly arrives. Just like how Friend.tech attracted attention, Zora will do the same. This usually starts with curious content creators and KOLs creating profiles to follow the trend, and then this reflexivity continues to rise.

Independent teams are gradually building Zora's infrastructure: terminals, bots, sniping tools, and more. Traders have already begun actively trading profiles and content. All of this reminds one of the early stages of the 2023 SocialFi frenzy, as if a new wave is brewing.

That said, I do have some concerns—mainly about whether SocialFi still has enough narrative power. We've already seen its performance in the early stages of this cycle, so it might feel less fresh or exciting. In contrast, Virtual perfectly aligned with the mainstream as early as Q4 2024.

https://dune.com/zorateam/coins

Compared to the TGE period, Zora's metrics don't look ideal, but they have started to recover after the recent price surge. The market is forward-looking, and we need to be forward-looking too—not just predicting the current state, but also potential future developments. For this reason, I believe that as the reflexivity cycle progresses, metrics will continue to improve.

A good narrative doesn't start with 100% consensus

I remember during the early token launch of Virtual, I shared my theory and proclaimed it loudly, and many participants were hesitant, simply because it wasn't on the Solana platform. There was also plenty of fear, uncertainty, and doubt. But just a few weeks later, as strong participants emerged and broader acceptance grew, the price rose parabolically. The current era is reminiscent of that period.

Conditions > Narrative

Overall, I believe the investment is reasonable, with the specific position size depending on individual judgment. Although $ZORA has surged over 700% in the past week, I still believe there is room for growth in the coming months.

Just one notable creator can ignite the frenzy.

Hope you enjoyed the article, cheers!

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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