On June 29, Base co-founder Jesse Pollak announced on X platform that a major announcement will be made on July 16, and based on market and community discussions, Coinbase may announce updates related to its wallet product next week. BlockBeats has obtained the internal testing qualification for the new version of Coinbase Wallet and will reveal to readers how its new wallet attempts to build an integrated platform between social discovery, transaction flow, and creator economy.
Unlike traditional wallets that are positioned solely for asset storage and transaction execution, the new Coinbase Wallet has been given a greater mission: it aims to become a distribution platform for on-chain content, a promotion channel for developer products, and even a new social square for traders and creators. Behind this wallet-led distribution logic is Coinbase/Base's profound reflection on the bottleneck of on-chain user growth - when users stagnate after their first transaction, the flywheel of on-chain economy becomes difficult to turn. To make users "stay" and help products "go viral", they chose to rewrite the wallet as an open system that is "socially driven, transaction-incentivized, and creatively sustainable".
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Blackbird
Blackbird is a company focused on leveraging loyalty and payment between restaurants and guests, similar to a membership-based Dianping, providing restaurants with fully customizable loyalty models and consumer applications. Blackbird can serve as a user's wallet or a restaurant's membership. If integrated with the existing food delivery feature of Coinbase Wallet, it will significantly enhance user benefits for the same user.
From a single crypto asset management tool, it leaps to a "chain-based super entrance" that integrates social relationships, transaction execution, content distribution, and offline consumption. Its deep integration with Farcaster allows the wallet to not only carry assets and DApps but also embed social timelines, short videos, chat, and information push modules, reconstructing user interaction and stay patterns. Meanwhile, the MiniApps and application recommendation system embedded in the wallet undertake the function of discovering and cold-starting Base ecosystem projects, while also enabling Coinbase to close the loop of its ecosystem projects in "payment, social, trading, and consumption".
Blockchain wallets are no longer just the "entrance to blockchain". Coinbase Wallet has chosen to become the operating system and social hub of the Crypto world, serving as a social map on the chain and a distributed machine continuously generating active transactions and content. A crypto version of "WeChat" may be on its way.
