It is reported that Irys officially launched Brickroad today - the first native transparent data marketplace built on the Irys network, dedicated to solving key pain points in data acquisition in the AI era and accelerating large-scale institutional data on-chain.
In the current era of rapid AI iteration, data has become the core resource driving model progress. However, in reality, data procurement still faces numerous challenges such as complex processes, long cycles, and non-transparent pricing. High-quality data assets have long been idle, with severely insufficient data liquidity, becoming a bottleneck in the AI development chain.
The birth of Brickroad is precisely to solve this structural inefficiency.
As a key native application in the Irys ecosystem, Brickroad significantly improves data commodification and transaction efficiency through standardization and process optimization:
● For data providers: Brickroad offers a complete process covering data packaging, cleaning, annotation, performance verification, and authorization management, transforming raw data into standardized tradable products. Meanwhile, Brickroad supports data revenue tokenization, enabling data providers to obtain financing channels without diluting equity or bearing debt.
● For data demanders: Brickroad aggregates high-value data resources from language, visual, sensor, and structured domains, accompanied by complete metadata, clear licensing structures, and unified delivery formats, greatly lowering the barrier to data acquisition. Whether AI laboratories, financial institutions, or intelligent agents, they can achieve a data calling experience as simple as using a prompt.
Each data upload will create long-term storage demand for the Irys network; each transaction will bring continuous on-chain transaction fee income; and each buyer and seller is a link in Irys network growth.
Brickroad is far more than a data marketplace; it is the core engine driving Irys growth.

According to conservative estimates, Brickroad is expected to drive the migration of over 1 EB (Exabyte) of institutional-level data to the Irys network within the next three years, continuously improving network utilization and native asset value.
Brickroad is transforming the biggest structural obstacle in the AI industry - inefficient data procurement processes - into Irys's flywheel effect and growth momentum. Institutions are accelerating access, and the data future of Irys is already underway.