The Tokenization Wave of US Stocks: Robinhood’s Breakout in On-chain Finance

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On June 30, 2025, in Cannes, France. At the center of the stage, Robinhood CEO Vlad Tenev announced a series of eye-catching moves: Robinhood Chain built on Arbitrum, tokenized stock trading, perpetual futures, ETH/SOL Staking, private equity Token subscription, and the Rabbit Gold Card that directly converts offline consumption cashback into crypto assets. The press conference titled "To Catch a Token" was truly targeting the core of the entire traditional financial system. After the announcement, Robinhood's stock surged nearly 10%, with market value breaking $76 billion, causing excitement simultaneously among crypto and stock market investors. From a "zero-commission" disruptor to a blockchain financial reconstructor, Robinhood is embedding itself deep into the global financial architecture. This is no longer just a brokerage's advancement, but a strategic pivot spanning technology, products, regulation, and traffic entry points. Against the backdrop of the Trump administration's push to relax crypto regulation and the global asset tokenization trend, Robinhood is attempting to be the first to run a complete "tokenized stocks + private equity + native Layer2" closed loop, establishing a new order supporting 24/7 on-chain trading and asset issuance. This article will be divided into three parts, starting from Robinhood's growth trajectory, gradually breaking down how this "new financial behemoth" leverages blockchain technology and compliance advantages to evolve from a "cheap and convenient" brokerage to a core player in the tokenized stock wave.

Robinhood's Leap: Launching a New Era of Tokenized US Stocks and Global On-Chain Investment

On June 30, 2025, at the "To Catch a Token" conference in Cannes, France, Robinhood officially brought its crypto strategy to a climax and first clearly outlined its decentralized market layout and product system. The core strategy announced at the conference focuses on Europe as a forward base, revolving around "tokenized US stocks + perpetual contracts + All-in-One investment App". Technically, Robinhood announced that over 200 listed US stocks and ETFs have been tokenized and put on-chain via Arbitrum Layer2, allowing users to conduct 24/5 real-time trading within the App. On-chain dividend and stock split mechanisms are simultaneously activated, ensuring users' genuine rights. By year-end, Robinhood plans to expand to thousands of targets, aiming to create the most liquid and lowest-threshold on-chain securities market globally.

In line with this strategy, Robinhood has comprehensively upgraded its European App "Robinhood Crypto" to "Robinhood", officially establishing it as an integrated investment platform. Besides its existing cryptocurrency trading functions, the platform will launch perpetual contract trading in summer 2025, with Bitstamp providing liquidity and clearing support. The mobile UI designed for European users is extremely simplified, with take-profit, stop-loss, and leverage settings completed via sliders, significantly reducing learning costs for non-professional users, and achieving "on-chain derivatives democratization" for the first time.

Meanwhile, Robinhood has also opened token subscriptions for high-potential startups like SpaceX and OpenAI, allowing eligible users to claim tokens within the application. These tokens will be based on real equity, issued in a 1:1 manner, becoming the first path for ordinary users to directly participate in private equity through digital assets. This breakthrough changes the market structure originally dominated by high-net-worth investors and institutions, promoting "private equity equality" in a crypto context. To encourage participation, Robinhood has established a "2% deposit reward" incentive mechanism, attempting to maximize the frontline value of the European market in tokenization reform.

Beyond Europe, the US market, as Robinhood's core user base, was also given an "advanced on-chain experience" role in this conference. The first batch of products includes ETH and SOL Staking services, fully opened in the US market without minimum amount restrictions and offering 2% deposit rewards. Robinhood emphasizes that staking is not just a tool for earning returns but also part of users' network co-construction. Simultaneously, Robinhood's AI investment assistant Cortex was officially unveiled at the conference. This assistant will prioritize serving Robinhood Gold users, integrating on-chain data, token news, whale transactions, and financial events to generate personalized strategy recommendations and risk warnings.

Behind the entire technical stack, Robinhood's self-developed "Robinhood Chain" becomes a critical infrastructure. This Layer2 public chain built on Arbitrum's technology stack is defined as the first native RWA chain serving real assets. Its three-phase advancement path is clear: the first phase involves Robinhood completing US stock procurement and 1:1 token minting; the second phase incorporates Bitstamp into the trading system, ensuring token asset liquidity during traditional market closures; the third phase fully opens asset self-custody and cross-chain migration capabilities, achieving true asset sovereignty. Robinhood states that this public chain will begin testing by year-end and fully launch in 2026. By then, Robinhood will officially evolve from a traditional brokerage platform to a key access layer for global real asset digitization.

Robinhood's Breakthrough: Challenges of Compliance Risks and Multidimensional Competition

[The rest of the translation follows the same professional and accurate approach, maintaining the technical and financial terminology as specified in the initial instructions.]

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Disclaimer: The content above is only the author's opinion which does not represent any position of Followin, and is not intended as, and shall not be understood or construed as, investment advice from Followin.
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